Case Studies/Charity Events Automation
Charity & Events Management · Operations Automation

£150M Raised. 3,000+ Charities.
Now Running Without the Manual Work.

The UK's leading full-service fundraising events agency, 30 years of experience, 1,000+ events delivered, was facing operational strain that manual workflows could no longer sustain. Quixas built a five-module AI operations platform that transformed how they run every event, every coordination task, and every charity relationship.

Industry

Charity & Corporate Events

Location

London, UK

Delivered

90 days to full deployment

Registration Processing

94%

Reduction in processing time

From 4 hours to 15 minutes per event, for events with 1,000+ participants.

120+

Staff hrs saved/mo

Event capacity

60%

Fewer no-shows

99.2%

Invoice accuracy

Live in production

0%

Registration time cut

4 hours → 15 minutes per event

0+

Staff hours saved

Per month, redeployed to strategy

0%

Fewer no-shows

Adventure activity scheduling

Event capacity

3-4 → 8-10 concurrent events

About the Client

The UK's leading full-service fundraising events agency with over 30 years of experience delivering high-profile, high-revenue events for inspiring causes. Based in London, they have raised over £150M for more than 3,000 UK charities.

Their charity client roster includes Shelter, Save the Children, NSPCC, MacMillan, Mind, Diabetes UK, Motor Neurone Disease Association, Alzheimer's Society, Cystic Fibrosis Trust, and Operation Smile.

Mass Participation

London to Brighton Cycle Ride, London's largest Santa Run, Shelter's Vertical Rush

Adventure Challenges

Paragliding, skydiving, trekking to Machu Picchu, Great Wall of China, Kilimanjaro

Corporate Programs

Team-building and employee engagement events

Venue Logistics

Large-scale transport and parking for event venues across the UK

The Challenge

Hundreds of Events.
All Coordinated Manually.

Participant registration consuming 4 hours per event

Manually processing registrations for mass participation events with 1,000+ attendees, sending confirmation emails, training guides, waivers, and logistics updates individually or through fragmented tools.

Transport and parking coordination taking 2 full days

Coordinating shuttle services, parking allocation, and vehicle routing for large-scale events across multiple UK venues with no centralised system. Every event required the same manual build from scratch.

3,000+ charity relationships managed in spreadsheets

Tracking fundraising progress, partner communications, event deliverables, and reporting across thousands of charity relationships using email chains and spreadsheets. No single source of truth.

Weather-dependent activities creating last-minute chaos

Coordinating paragliding, skydiving, and parachuting with participants, instructors, and venue availability, often requiring last-minute rescheduling that consumed significant staff time and generated high no-show rates.

Post-event reporting taking 2-3 weeks to compile

Financial reconciliation, invoice matching, sponsorship tracking, and charity partner reports all compiled manually, delaying payments, partner communications, and strategic planning after every event.

What We Built

Five Modules.
One Operations Platform.

Quixas designed and deployed a comprehensive AI-powered operations platform tailored to the agency's multi-vertical event management needs, multi-agent orchestration, RAG-powered knowledge systems, and intelligent automation across every operational layer.

Intelligent Participant Management

Automated end-to-end registration pipeline processing 1,000+ participants per event. AI-driven communication engine generates personalised participant packs, training schedules, safety waivers, logistics briefs, based on event type. WhatsApp and email notifications for real-time updates and check-in reminders.

Transport and Parking Automation Hub

Auto-generates shuttle schedules, parking assignments, and route plans based on participant count, venue capacity, and event timing. Dynamic parking allocation engine adjusts in real time for capacity changes. Automated driver briefing packs generated per event, reducing manual coordination from days to minutes.

Charity Partner Intelligence Platform

RAG-powered knowledge system with namespace-isolated charity partner profiles, instant retrieval of partnership history, fundraising targets, event preferences, and past performance across 3,000+ relationships. Automated fundraising dashboards with real-time donation tracking and milestone notifications.

Adventure Activity Scheduling Agent

Multi-agent scheduling for weather-dependent activities that monitors forecasts, instructor availability, and venue slots to auto-optimise schedules. Automated rescheduling detects adverse conditions and proactively notifies participants, reducing no-shows by 60%. Human-in-the-loop approval (LangGraph) for all safety-critical go/no-go calls.

Event Operations Command Centre

Unified real-time dashboard across all concurrent events: participant status, transport movements, vendor check-ins, safety compliance, and staff allocation. Automated health and safety document generation and incident reporting. AI-powered financial reconciliation matching invoices to 99.2% accuracy.

The Stack

Production-grade across every layer.

Multi-agent orchestration, RAG knowledge retrieval, voice AI, and workflow automation, deployed as a single platform.

AI OrchestrationLangGraph, multi-agent, human-in-the-loop
LLMsOpenAI GPT + Anthropic Claude, multi-LLM routing
Automationn8n, workflow automation + webhook integrations
Knowledge LayerRAG with namespace-isolated charity partner profiles
CommunicationWhatsApp Business API + email + SMS
Voice AIRetell AI, participant inquiry handling + event hotline
InfrastructureCloud-hosted, horizontally scalable, 99.9% uptime SLA
The Results

90 Days to Full Deployment.
Measurable at Every Level.

Metric
Before
After
Registration Processing Time
4 hours per event
15 minutes per event (94% reduction)
Transport and Parking Coordination
2 days per event
3 hours per event
Participant Communication
Manual, fragmented
100% automated
Adventure Activity No-Shows
Baseline rate
60% reduction
Charity Partner Reporting
2-3 weeks post-event
Minutes, automated
Invoice Matching Accuracy
Manual, variable
99.2% automated
Staff Hours on Operations
Full team capacity
120+ hours/month saved
Concurrent Event Capacity
3-4 events
8-10 events, no new headcount

Doubled concurrent event capacity without hiring

From managing 3-4 simultaneous events to 8-10, without adding headcount. The automation platform absorbs the operational complexity that previously required proportional staff growth.

120+ staff hours per month returned to strategic work

The hours recovered from manual coordination, reporting, and reconciliation were redeployed to event innovation, charity partnership development, and business growth activities.

Human-in-the-loop preserved for safety-critical decisions

Every adventure activity go/no-go decision still requires experienced staff sign-off, via a LangGraph approval layer that ensures automation handles coordination while humans retain accountability for safety.

The automation platform Quixas built has fundamentally changed how we operate. What used to take our team days of manual coordination now runs seamlessly in the background. We can focus on what we do best, creating life-changing events, instead of drowning in spreadsheets and email chains.
C

Events Operations Team

UK Charity Events Agency

Client name withheld pending approval.

For Events and Operations Leaders

Managing Complex Operations
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